“I have worked with Andy on several marketing projects that included strategy development, creation of strategic messaging and creative guidelines, and development of specific tactical marketing components. Andy is, at the core, a strategic marketer that understands how important it is to have a strategy in place. He quickly understands the key issues that a company is dealing with and develops strategies that work the best for that company. His approach is customized to the situation and he delivers excellent results. He is very willing to work within the guidelines and restrictions that his clients may place on him, always with his eye toward helping his clients succeed. Andy’s combination of strategic thinking, market planning skills and tactical implementation capabilities allow him to assist any company looking to augment their marketing efforts.”
–Deb Weis, Chief Marketing Officer, Graybar. A $5 billion electrical and communications/data products distributor.
“Andy Bartling and I have worked together for many years, and on many projects. Andy has been a key strategic partner for us at Millipore, designing and building a corporate brand strategy. Andy was able to work his magic by quickly distilling large amounts of fairly complicated scientific information into a messaging roadmap. He has a great way of engaging all the internal stakeholders so that he can produce the best “product” for us. I’ve presented Andy with some real challenges and he’s been able to come through every time. I look forward to more of those challenging projects with Andy in the future.”
–Kim Harper, Global Marketing Communications Manager, EMD Millipore. One of the world’s leading life sciences companies, and a division of Merck.
“I’ve been working with Andy since I joined McCarthy. He’s one of those people that I wish I had known earlier in my career. Why? Andy understands brands and more importantly the positioning of brands and their relevance to the target market. And he invests himself in his client’s success – he’s in it for the long-term, as a partner, not just a supplier. From strategy development to practical tactics, he ‘gets’ what is needed to truly differentiate an organization from its competitors. Always quick witted, Andy thinks outside the box and is a lot of fun to work with.”
–Phil Wiseman, Vice President of Communications, McCarthy Building Companies. A $3 billion general contractor.
“Andy is both an expert marketing strategist and a collaborative marketing partner. Working closely with Andy in a cooperative yet intellectually challenging manner resulted in powerfully innovative concepts and strong execution in the market. Andy’s expertise ranges from broad marketing and business strategy to the nuances of direct marketing implementation. Andy stays focused on the things that matter – generating business results. I highly recommend Andy to those seeking a marketing partner to help grow business.”
–Mark Witzling, Senior Vice President of Customer Management, CitiMortgage. The consumer mortgage division of Citibank N.A.
“I have worked with Andy on numerous occasions while I was with Citigroup. Andy has always been very professional and has provided tremendous support to our tactical marketing and advertising initiatives. He has been a trusted business partner on many occasions.”
–Mohit Pathan. First Lien Product Director, Citi.
“I can’t thank you enough for all your help and guidance. I had an idea of what I needed to say to attract clients, but I just did not know how to say it. You were able to extract the most important points of my intended message, and once applied to your proven methods, a well-crafted message was born. I have no doubt that the copywriting on my website has helped me attract and retain clients. I have been told by more than one client that the decision to call me was made based on how my website ‘spoke to them.’ Incredible.”
Alex Curcuru, Managing Member at The Alexander Law Firm